Designer Profile – FRANKiE4 Footwear

Earlier this year I was invited to the FRANKiE4 pop up store in Melbourne. At the time, I had heard of FRANKiE4 but had never tried on their shoes.

When I arrived at the event, I was astonished to find a buzzing space filled with women of all ages excitedly trying on multiple pairs of shoes.

It was insane! The FRANKiE4 team were hurriedly running around, helping customers, checking sizes and placing orders. There were people everywhere! I couldn’t believe the fuss!

… then I tried on my first pair of FRANKiE4 boots ever….. and I understood.

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